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Posted on: 10/30/2017 by John Siebert
A good web developer can be the difference between having a great online presence and a counterintuitive, ugly website. But finding the right person for your needs can be harder than you might think. That's especially true for business owners who aren't tech savvy. Your company's online presence is an important marketing tool. Oftentimes, it's a customer or client's first experience with your business or product. Having a website that reflects your company culture, values and practices  Read More
Posted on: 10/19/2017 by John Siebert
Over the recent past, websites have entirely become vital corporate tools. They are used at least in every field from marketing to engineering. The high demand for websites has put developers on the spot, a situation that explains the current industrial competition for better platforms.  Read More
Posted on: 10/12/2017 by John Siebert
For years, I’ve been saying that public relations practitioners should make the best search engine optimization professionals. In fact, I even wrote about it 10 years ago. Little has changed since then. The premise is simple: Search engines like quality links.  Read More
Posted on: 9/6/2017 by John Siebert
We have been hearing about the impact of mobile search for a while now, so this study should not come as a complete surprise to retailers. There is more detail, of course, to the lessons that can be learned from this study, but a big part of it is that BrightEdge is presenting some evidence that mobile search traffic represents the majority of search traffic by a margin — 14% — that is only going to grow. Well, that and the notion that a mobile-first search index has some unique value.  Read More
Posted on: 8/23/2017 by John Siebert
App and web users are growing more demanding and less forgiving, according to the results of a consumer survey from Apica. In a clear call to action for organizations around the world, Apica's survey found that three quarters of respondents expect websites and apps to perform faster than they did three years ago.   Read More
Posted on: 8/18/2017 by John Siebert
Minimalist design is everywhere, and it’s especially popular among web designers. It’s easy to see the appeal: Many of minimalism’s core tenets mesh very well with the constraints of modern UI and UX design, especially on mobile devices.  Read More
Posted on: 8/18/2017 by John Siebert
It is no longer enough to design a website solely for the desktop screen. The growing market of mobile phones and tablets is compelling web designers to reconsider how their work would be displayed on various devices. People are using their smartphones more often than accessing their desktops today. This necessitates a responsive web design.  Read More
Posted on: 6/1/2017 by John Siebert
There are two different camps in the world of web design. The first is having a web designer/developer build a custom website from scratch. The second is to use a Content Management Systems (CMS) with their included templates. Each has benefits and short comings.   Read More