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Posted on: 12/21/2017 by John Siebert
From left to right (or for such languages as Arabic or Persian from right to left), from top to bottom that is our accustomed path of exploring things in the books, documents, websites, advertisements, pamphlets, etc. In general, horizontal orientation comes first. So when the things are arranged according to the y-axis, it always feels like a disturbance in the force.  Read More
Posted on: 12/19/2017 by John Siebert
As a writer with 30 years' experience, a couple of awards and a rock-solid sense of my own importance, Barbara Wade Rose decided to get a new website. Video! Hot buttons! Cold buttons! Clever blogs on the host page that blow browsers' minds!  Read More
Posted on: 11/29/2017 by John Siebert
One of the greatest things about web design is the fact that its trends evolve with each passing day, giving small business owners an opportunity to adapt before their larger counterparts and in this way gain a competitive edge. However, this requires a huge amount of investment of both time and energy, which is only fair if one is to triumph over companies with greater assets and better-established business infrastructure. It also means that you need to be on an active lookout for the newly emerging web design trends, as well as some old ones that are soon expected to re-emerge. Here are several examples that just might come in handy.  Read More
Posted on: 11/20/2017 by John Siebert
It’s no secret that it’s no longer optional to have a mobile presence, and that means using mobile SEO. If you’re not mobile-ready, you’re failing to connect with a large portion of your target audience. But while any marketer who’s worth their salt recognizes the value of going mobile, it’s not always quite as easy to figure out how to optimize mobile content for SEO purposes.  Read More
Posted on: 10/30/2017 by John Siebert
A good web developer can be the difference between having a great online presence and a counterintuitive, ugly website. But finding the right person for your needs can be harder than you might think. That's especially true for business owners who aren't tech savvy. Your company's online presence is an important marketing tool. Oftentimes, it's a customer or client's first experience with your business or product. Having a website that reflects your company culture, values and practices  Read More
Posted on: 10/19/2017 by John Siebert
Over the recent past, websites have entirely become vital corporate tools. They are used at least in every field from marketing to engineering. The high demand for websites has put developers on the spot, a situation that explains the current industrial competition for better platforms.  Read More
Posted on: 10/12/2017 by John Siebert
For years, I’ve been saying that public relations practitioners should make the best search engine optimization professionals. In fact, I even wrote about it 10 years ago. Little has changed since then. The premise is simple: Search engines like quality links.  Read More
Posted on: 9/6/2017 by John Siebert
We have been hearing about the impact of mobile search for a while now, so this study should not come as a complete surprise to retailers. There is more detail, of course, to the lessons that can be learned from this study, but a big part of it is that BrightEdge is presenting some evidence that mobile search traffic represents the majority of search traffic by a margin — 14% — that is only going to grow. Well, that and the notion that a mobile-first search index has some unique value.  Read More
Posted on: 8/23/2017 by John Siebert
App and web users are growing more demanding and less forgiving, according to the results of a consumer survey from Apica. In a clear call to action for organizations around the world, Apica's survey found that three quarters of respondents expect websites and apps to perform faster than they did three years ago.   Read More
Posted on: 8/18/2017 by John Siebert
Minimalist design is everywhere, and it’s especially popular among web designers. It’s easy to see the appeal: Many of minimalism’s core tenets mesh very well with the constraints of modern UI and UX design, especially on mobile devices.  Read More