Posted on: 1/3/2019 by John Siebert
'Color is the place where our brain and the universe meet.' Famed artist Paul Keel said it best when it comes to describing color and its importance in our lives. With that said, Pantone, a leader in color matching and color systems has announced the 2019 Color of the Year.  Read More
Posted on: 1/2/2019 by John Siebert
Are you a professional and a highly skilled individual? Whether you are working as a web developer or working as a real estate agent, today’s employment scene demands people to have their own personal website for branding. A personal website is one of the marketing tools skilled professionals use to market their services to potential clients. If you have a website yet still didn’t get referrals, inquiries, or job offers from it, there might be some mistakes in your personal website that drive customers away instead of booking your services. Here are some mistakes you might be doing that caused you some business and how you can fix them.  Read More
Posted on: 12/31/2018 by John Siebert
If you ever wondered why so many chief executives cite Sun Tzu’s The Art of War as a seminal influence, two new-ish business books may fill you with fear.  Read More
Posted on: 12/30/2018 by John Siebert
Pull up your credit union’s website. When you land on the homepage, do you see a rotating banner? Given today’s landscape of credit union website designs, I’d say there’s a 50-50 chance your website has a slider (aka rotating banner or carousel). Though sliders are incredibly prominent, they are remarkably bad for user experience. In this article, I’ll lay out the evidence against sliders and share some better alternatives.  Read More
Posted on: 10/9/2018 by John Siebert
The search engine optimization (SEO) market changes all the time. As search engines implement smarter algorithms, it’s not enough to produce low-quality content in the hope that it sways crawlers to your favor. In fact, SEO now requires human touch, as well as more financial and creative resources than ever before.  Read More
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